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	<title>Comments on: New Name</title>
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	<link>http://resonantimages.net/2008/01/new-name/</link>
	<description>art.faith.justice</description>
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		<title>By: lizzy</title>
		<link>http://resonantimages.net/2008/01/new-name/comment-page-1/#comment-47</link>
		<dc:creator>lizzy</dc:creator>
		<pubDate>Tue, 29 Jan 2008 18:19:25 +0000</pubDate>
		<guid isPermaLink="false">http://jonassink.wordpress.com/2008/01/26/new-name/#comment-47</guid>
		<description>I like that name. good thoughts to picking it too!</description>
		<content:encoded><![CDATA[<p>I like that name. good thoughts to picking it too!</p>
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		<title>By: Dan Dawson</title>
		<link>http://resonantimages.net/2008/01/new-name/comment-page-1/#comment-48</link>
		<dc:creator>Dan Dawson</dc:creator>
		<pubDate>Sun, 27 Jan 2008 23:35:22 +0000</pubDate>
		<guid isPermaLink="false">http://jonassink.wordpress.com/2008/01/26/new-name/#comment-48</guid>
		<description>&gt; Rather than do the straight up name thing most photographers do
&gt; I’ve been kicking around some different names in my head.

Congratulations on the new name!  One thing you&#039;ll want to check in to is the need to file a Fictitious Business Statement.  That&#039;s one of the big reasons a lot of us stick with our own names in the business title.

I believe you need to apply with the county within 40 days of starting the business, plus (annually?) publish the Fictitious Business Statement in (multiple?) newspapers in the county.

http://www.santacruzpl.org/ref/scbus.shtml

And if you&#039;re looking to use the business with the tax write-offs of equipment, you have to do all the book keeping, as well as showing an attempt at making a profit, otherwise it would only qualify as a &quot;hobby&quot; where I believe equipment would not be deductible.

Also, be sure to get your resale permit set up early to make your bookkeeping easier, with a smaller business sales tax is usually only due annually, and the paperwork is pretty easy.  Luckily since we are under the jurisdiction of the county and not a city, we don&#039;t have to get a business license, and I don&#039;t believe the County requires one for photographers.

Of course I need to throw in the legal disclaimer... I am not an accountant, nor do I play one on TV.  I&#039;m certainly no tax expert and recommend working with an accountant early on in the process of setting up a business in order to set best practices and avoid headaches later.</description>
		<content:encoded><![CDATA[<p>&gt; Rather than do the straight up name thing most photographers do<br />
&gt; I’ve been kicking around some different names in my head.</p>
<p>Congratulations on the new name!  One thing you&#8217;ll want to check in to is the need to file a Fictitious Business Statement.  That&#8217;s one of the big reasons a lot of us stick with our own names in the business title.</p>
<p>I believe you need to apply with the county within 40 days of starting the business, plus (annually?) publish the Fictitious Business Statement in (multiple?) newspapers in the county.</p>
<p><a href="http://www.santacruzpl.org/ref/scbus.shtml" rel="nofollow">http://www.santacruzpl.org/ref/scbus.shtml</a></p>
<p>And if you&#8217;re looking to use the business with the tax write-offs of equipment, you have to do all the book keeping, as well as showing an attempt at making a profit, otherwise it would only qualify as a &#8220;hobby&#8221; where I believe equipment would not be deductible.</p>
<p>Also, be sure to get your resale permit set up early to make your bookkeeping easier, with a smaller business sales tax is usually only due annually, and the paperwork is pretty easy.  Luckily since we are under the jurisdiction of the county and not a city, we don&#8217;t have to get a business license, and I don&#8217;t believe the County requires one for photographers.</p>
<p>Of course I need to throw in the legal disclaimer&#8230; I am not an accountant, nor do I play one on TV.  I&#8217;m certainly no tax expert and recommend working with an accountant early on in the process of setting up a business in order to set best practices and avoid headaches later.</p>
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